Volvo Cars

In June 2023 I joined Volvo Cars to start a brand new content design practice. Navigating the complexities of both hardware and software design and development at a historic company like Volvo Cars has been a meaty and rewarding challenge.

 

 
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Dreams

I have loved working at Dreams. In early 2019 I joined as a senior UX writer on the consumer app, tasked with improving UX best practices in the UX team. When we expanded into B2B2C, I created and implemented a new translation process for quick releases in new markets.

In 2021, Dreams Technology formed as a separate company from Dreams, and I have continued on with our B2B2C journey, first as a design lead, and, in March 2022, I became the head of design.

 

 
 
 
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Electrolux

I had the pleasure of consulting with Electrolux in the winter of 2019. I wrote for Electrolux’s first in-house product, the Electrolux Wellbeing app. The app provides real-time data, remote control and the ability to schedule air purifiers and robot vacuum cleaners.

 

 
 
 
 
 
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Spotify

At Spotify, I was one of the first few UX writers to reckon with a 10-year-old product with 200 million global users. For two years, I was the only dedicated UX writer to the mobile team, a group that defines the vision of Spotify for implementation on all other platforms. My favorite work has been transforming Spotify’s podcast experience from an unknown feature to the new hallmark of a traditionally music-focused app.

Right now my favorite podcast is My Favorite Murder.

Elaine helped lead the direction of the product, brought clarity and purpose to the features we worked on, and was a good partner for workshopping and collaborating with our engineering team.
— Chris O'Sullivan, Product Designer, now at Facebook
 

 
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Grubhub

As the first content strategist at Grubhub, I built and refined content strategy resources, collaboration processes with design, and C-level awareness of content strategy in less than two years.

Elaine possess a blend of creative writing spark and straight-forward, process-oriented UX writing craft, she deeply understands the context with which a designer is trying to communicate to the user on the other side of the pane of glass.
— Jess Forbes, VP of R&D, now at Spotify
 

 
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Past lives

Before I found my way into UX I was a copywriter and editor. I have worked in-house and freelance for clients like Sea Ray, OfficeLuv, ABC Family/Freeform, SG 360, Home Depot, Cards Against Humanity, Nucontext Creative and Outreach Experts.